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The Designer

Hey there!
I'm Jules.

I'm an enthusiastic and driven graphic designer based in New Jersey. I'm passionate about bringing people's ideas to fruition and creating meaningful, significant work for my clients. I've been fortunate to work with major national brands as well as private and local clients, guiding every project from first concept to a crisp, finished product. I have a keen eye for detail and color theory, and I take pride in keeping personal projects creative and fun while maintaining a professional identity.

Brand Identity Print & Editorial Photography Adobe Photoshop Adobe Illustrator Adobe InDesign Color Theory Lightroom
Julianna Ginefra, graphic designer

Work In-Market

A national campaign for Nature Made x Pro Pickle — Official Vitamin of USA Pickleball. I was part of the design team that carried the bag and paddle cover from early concepts through full production, and it was exciting to see the finished pieces land in brand photography and video alongside pro athletes.

Alex Morgan holding Pro Pickle paddle bag
Alex Morgan
Pro Soccer Player — Nature Made Campaign
Full Product Suite
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Campaign Photography
Full Product Suite
On the Court
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Campaign Photography
On the Court
In Action
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Campaign Photography
In Action

Event merch for the AT&T Dunk Bus — a nationwide NBA fan experience. I helped orchestrate city-specific totes for each tour stop, distributed exclusively at the live activation.

AT&T Dunk Bus Miami HEAT tote bag
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Event Merch
Miami HEAT Tote
Dallas Mavs player with AT&T Dunk Bus tote
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Event Activation
Dallas — Player Moment
AT&T Dunk Bus Dallas tote bag
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Product Photography
Dallas Tote — Detail
AT&T Dunk Bus Miami HEAT mascot
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Event Activation
Game Day Experience — Miami

A belt bag designed for WrestleMania Las Vegas in collaboration with WWE — built with a cold-beverage compartment, blurring the line between merch and utility.

Full brand identity for CJ's — a family-owned diner in Forked River, NJ. I designed the retro badge logo and identity, now living across the storefront, neon signage, menus, and staff merch as the restaurant opened its doors to the community.

CJ's Diner storefront with badge logo signage
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Brand In Place
The Storefront
CJ's neon logo sign on the record wall
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Signage
The Neon
CJ's menu cover with logo
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Print
The Menu
Embroidered CJ's logo hats
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Merch
The Hats

A campaign for Book of the Month Club promoting their free tote membership incentive. Creative spanned static photography and short-form video ads, all centered around the Bookish. tote.

Bookish tote lifestyle
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Campaign Photography
Bookish. Tote — Lifestyle
Book of the Month free tote ad
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Campaign Ad
Free Tote Ad
Bookish tote product
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Product Photography
Bookish. Tote — Detail

Selected Work

Portfolio Work

Pro Pickle × Nature Made
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Merch Design
Pro Pickle × Nature Made
Duffle & paddle cover collection
CJ's Diner
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Brand Identity
CJ's Diner
Full identity for a family diner
Kiehl's City Series
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Merch Design
Kiehl's City Series
Multi-city illustrated tote series
MTV VMAs 2025
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Merch Design
MTV VMAs 2025
Limited-edition sublimation tote
Coca-Cola Tote
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Merch Design
Coca-Cola
All-over print bottle pattern tote
Etsy Insider tote bag
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Merch Design
Etsy Insider
Limited-edition member tote
PlayStation bag collection
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Merch Design
PlayStation
Bag collection for PlayStation
Luxor — The Belt Bar
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Merch Design
Luxor — The Belt Bar
Championship belt drink bag
Wedding Invitations
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Print & Editorial
Wedding Invitations
Custom invitation suite
Valentine wedding invitation suite
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Print & Editorial
Valentine Wedding Suite
Invitation suite & die-cut details
Greenery wedding invitation suite flat lay
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Print & Editorial
Greenery Wedding Suite
Invitation, details & RSVP set
Blue toile wedding save the date
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Print & Editorial
Blue Toile Save the Date
Hand-illustrated wedding announcement
Surprise 30th birthday party invitation
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Print & Editorial
Surprise 30th Invitation
Floral birthday party invite
Floral wedding invitation suite
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Print & Editorial
Floral Wedding Suite
Invitation, RSVP & hotel card
Bachelorette weekend itinerary design
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Print & Editorial
Bachelorette Itinerary
Weekend event schedule design
5+
Years of Experience
100+
Major Brands
55%
Sales Growth Led
Tri-State
Based

Let's Work Together

Get in Touch

Open to freelance projects and full-time opportunities — fill out the form below and I'll get back to you.